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Well, now that I know that Google likes my site as a result for that keyword I can create a new World wide web page that’s 100% optimized around “YouTube description example”.

Not because lots of people were searching for it. Rein fact, most people were lautlos calling it by its old name: Google Webmaster Tools.

SEM and PPC are two other common terms you will read about a lot here on Search Engine Land and hear about in the larger search marketing community. 

Without a robust technical SEO strategy even the best content won't be found for bots or humans. Rein this Whiteboard Friday Ola King walks through how to identify and prioritize technical SEO fixes for your site.

You need to find keywords that bear some relevance to what your business does, then judge them relatively.

PPC is where you pay Google to show your Netz page hinein the results for specific keywords. For example, if you sell email marketing software, you could bid on that term and appear at the top of Google’s search results when people search for it.

Not only does this generate a laundry Streich of keywords, but it’s SUPER fast. I just pop rein a competing domain… and I get a Hinterlist of thousands of keywords within seconds.

Hinein SEO, your content needs to be optimized for two primary audiences: people and search engines. What this means is that you optimize the content your audience will see (what’s actually on the page) as well as what search engines will see (the code).

Learn how to find low-hanging keyword opportunities hinein a few steps, and how to make sure those keywords are truly low-competition and easy to rank for.

Schließlich wird es schon einen Argument guthaben, weshalb get more info die eine Website auf der ersten S. erscheint ebenso die andere auf der neunten.

If you want to stand the best chance of ranking for your keywords in Google, you need to create content that aligns with intent. Rein other words, don’t try to rank your homepage for a keyword where searchers are looking for blog posts, and vice versa.

The keywords you choose can make or break your SEO campaign. Here's how to choose the right keywords in four simple steps.

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